Procter Does Good
Experiential Marketing meets Cause Marketing: Story here.
If that’s where some broadcast $ goes, we can’t complain.
Global Mechanic In Their New Digs
Boxes empty, desks set up and the smoking fast network up and running in the brand spankin new, state of the art digital studio in the heart of Vancouver’s Gastown.
Take the tour here
Good tool for finding digital ads
Moat. Check it out.
Ad Search?
What they say
“When we started showing our search tool to some of our friends, we often got a question you may be asking, “Why would I want to search for ads?”
Having worked in the online advertising industry for over a decade, we found it frustrating that we couldn’t find a simple [...]
Facebook: An Advertising Platform
Facebook just launched Facebook Studio as a way to showcase how agencies and marketers can make an impact by marketing with Facebook….find creative ideas from around the world offer resources needed to find answers and create your own campaigns. Marketers…ignore social media at your peril.
continue readingA ‘young’ director in search of representation.
I recently saw the following question on the WheresSpot LinkedIn Group, and thought I’d publish the Q and A here as well.
Question:
“I have been a TV/Film/Commercial editor for the past 20 years. I am currently bending my career, along with my brother, toward directing commercials. From what I have learned from the editors chair, commercial [...]
Hoytyboy Hosts An Evening With Jamie Hyneman
Y’aal know Jamie Hyneman, right, co-host of Monster show “Mythbusters.”
Wish we coulda been there
Next time…
Stellar Examples of Branded Content in Fashion Industry
via Mashable
“One of the most popular trends in the fashion industry this year has been brand generated content. From online blogzines to Tumblr-powered micro sites, branded content is quickly becoming a cost effective, long-term online marketing strategy that the fashion industry will continue to utilize as brands and retailers look for new, innovative ways to [...]
Who knew? ffake involved in Epic Lego Antikythera Mechanism video
You know “Lego Antikythera Mechanism?”
Only viewed like 1.2M times on Youtube since it launched like a week ago!
Turns out it was shot at ffake’s stage, and EP Paul Golden had a hand in it. Glad he blogged about it or…we’d never know!. Here’s the ‘Behind the scenes…’
continue readingNew & Improved WheresSpot: With Extra Whitener!
Friends, Romans, Countrymen. Hope your Thanksgiving – you Americans at least – awesome.
And happy belated Black Friday
You know a month ago or so we started yet another WS group on facebook using their latest and greatest technology. Sorry, we know it’s confusing. Also we had to do it by starting a ‘new’ group, i.e., [...]
A seriously good read…
From Fast Company…article here.
“There’s never been a better time to be in advertising…and there’s never been a worse time.”
Some additional excerpts…
Advertising is on the cusp of its first creative revolution since the 1960s. But the ad industry might get left behind.
“Thanks to the Internet and digital technology, agencies are finding that the realization of their [...]
